Reels for Your Business To USE on Facebook, Instagram, Youtube and TikTok
Since Reels are set to music, businesses can create catchy and memorable content that is easy for users to share. This can be especially effective for products or services that are visually appealing, as Reels allow businesses to showcase their products engagingly and interactively
Brands who post Reels improve their chances of being seen on the explore page. The explore page, where recommended content appears on Instagram, plays a key role in enabling the success of Reels.
Because the Instagram algorithm now favors Reels, a brand is more likely to land on the explore page when including a healthy dose of Reels in their content mix. Data from Meta shows that approximately 200 million users look at the explore page daily.
Today’s youth are tomorrow’s adults
Think Reels are just a young person’s game? Don’t be fooled!
The mindset to not include Reels because they’re perceived to primarily appeal to Gen Z markets is a setback. A Hootsuite Digital Trends Report found that Reels have the potential to reach 10.9% of the total population aged 13 and over.
It’s not only a misconception that Reels are exclusively viewed by Gen Z audiences. Brands also harness a great opportunity when they harness a content format that appeals to younger market segments. Being seen by the youth ensures the seed of a brand’s identity is planted in the minds of future generations, enabling a customer base to continuously grow and expand.
Remember, today’s youth are tomorrow’s adults. Don’t restrict opportunities to leverage a content format that appeals to them.
Reel the insights to determine success
What we include:
1 video fully edited with sound for Instagram, Facebook, Youtube and TikTOk
One revision after deliver work
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